Born in Kingston, Jamaica, Craig began his career in the financial sector where he spent 11 years working in a variety of positions related to customer service and human resources. Although he previously completed degrees in psychology (B.Sc.) and business administration (M.B.A), in 2017, Craig moved with his wife (Kay-Dene) to Winnipeg to pursue an M.A. in Kinesiology and Recreation Management with a focus in Sport Psychology, which he completed in 2020.

Craig’s professional endeavours since moving to Winnipeg include various research projects related to the experiences of newcomers in sport in Manitoba, anti-racism in sport in Winnipeg, and an organizational equity, diversity, and inclusion review. Craig has also worked with the University of Manitoba’s Women’s Soccer team as a Mental Performance Consultant. Craig’s mantra is to be the change that he wishes to see in others, one interaction at a time.

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